Gigabit tier adoption soars 35% year-over-year in Q3 2022
Jersey City, NJ; Nov. 15, 2022– Dramatic increases in provisioned speeds are continuing to shift the broadband landscape, according to the Q3 2022 edition of the (OpenVault Broadband Insights) report. The report was issued today by OpenVault, a market-leading source of SaaS-based revenue and network improvement solutions and data-driven insights for the broadband industry.
Using data aggregated from OpenVault’s broadband management tools, the 3Q22 OVBI shows a continued increase in gigabit tier adoption, as well as migration of subscribers to speeds of 200 Mbps or higher. Fifteen percent of subscribers were on gigabit tier plans in 3Q22, an increase of 35% over the 11.4% figure in 3Q21, and the percentage of subscribers on plans between 200-400 Mbps doubled to 54.8% from 27.4% in 3Q21. At the end of the third quarter, only 4.7% of all subscribers were provisioned for speeds of less than 50 Mbps, a reduction of more than 50% from the 3Q21 figure of 9.8%.
Gigabit tier subscribers are up more than 600% since the third quarter of 2019, the report notes. “This trend is impacting bandwidth usage characteristics, with faster growth in power users and median bandwidth usage,” it adds. “Faster speeds are fueling greater consumption that may be reflected in the need for greater capacity in the future.”
Other findings in the 3Q22 report include:
- Average monthly usage of 495.5 GB was up 13.9% from 3Q21’s average of 434.9 GB, and represented a slight increase over 2Q22’s 490.7 GB. Median broadband was up 14.3% year over year, representing broader growth across all subscribers.
- Year-over-year growth of power users of 1TB or more was 18%, to 13.7% of all subscribers, while the super power user category of consumers of 2 TB or more rose almost 50% during the same time frame.
- Participants in the American Connectivity Program consumed 615.2 GB of data in 3Q22, 24% more than the 495.5 used by the general population.
OpenVault and OpenVault Europe GmbH are market-leading sources of broadband technology solutions and data-driven insights into worldwide broadband consumption patterns. Using the companies’ cloud-based SaaS or on-premises solutions and tools, service providers can optimize network performance, increase revenue, and improve subscriber satisfaction. OpenVault and OpenVault Europe aggregate and analyze the resulting market data to provide unparalleled granular views of consumer usage that can be used to anticipate residential and business broadband trends.
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