European Business Hours Broadband Usage Surges ~65% In March

European Business Hours Broadband Usage Surges ~65% In March

OpenVault: EU streaming quality request signals need for policy enforcement tools

Hoboken, NJ; April 2, 2020 – Despite proactive reductions in streaming quality by many of the largest OTT providers, European business hours broadband consumption has risen at varying levels with a blended growth rate of approximately 65% and overall usage growing more than 30%. The insights comparing March usage with January consumption were released today by OpenVault, a leading provider of technology solutions and industry analytics for broadband operators and shed new light into how the coronavirus pandemic is shaping broadband activity.

As social distancing and shelter-at-home rules have taken effect throughout the month of March, OpenVault has observed specifically in Europe that:

  • Subscribers’ average usage during the weekday 9 am-to-5 pm period has risen by an average of 1.4 GB, from 2 GB during business hours in January to 3.4 GB based on the last few days in March.
  • During the same period, peak hours (6 pm–11 pm) usage has risen an average of 32% since January.
  • Overall daily usage has grown to between 6.5 to 9.5 GB, 17-35% higher than January figures. 

Overall monthly consumption for March in Europe is 244 GB per subscriber, an increase of 24.5% over the end of year 2019 usage  of 196 GB reported in OpenVault’s Q4 OVBI report., The increase has occurred despite actions by large streaming video providers, at the request of the European Union (EU), to reduce video quality and lessen bandwidth consumption. 

“Ultimately the EU’s recent regulatory action to allow operators to enforce bandwidth restrictions on individual subscribers is a recognition of potential capacity concerns on some European broadband networks,” said Mark Trudeau, CEO and founder of OpenVault. “While streaming provider actions are sufficient at the moment to free capacity, it is likely that subscribers’ streaming habits adopted today will continue even after this crisis is past, leading to a need for policy enforcement tools that can help operators keep broadband traffic flowing unencumbered.”

About OpenVault 

OpenVault’s solution suite tracks broadband data usage consumption levels for millions of subscribers and helps operators across the globe better manage their networks, saving time and costs while increasing revenue and subscriber satisfaction. Network operators use OpenVault’s easy-to-use tools to dramatically improve visibility into their networks and automate management functions to proactively handle congestion, forecast network requirements, monetize broadband growth and communicate with subscribers. For more information, please visit openvault.com.

For media inquiries, please contact: 

Kristen Nihamin at knihamin@openvault.com or 917-509-9028

Paul Schneider at pspr@att.net or 215-817-4384

OPENVAULT LAUNCHES SUITE TO REMOTELY ID, RESOLVE CUSTOMER ISSUES

OPENVAULT LAUNCHES SUITE TO REMOTELY ID, RESOLVE CUSTOMER ISSUES

Distance Diagnostics/Remote Care to heighten safety for tech workforce, customers

 

Hoboken, NJ; March 25, 2020 – With residential broadband usage soaring during the current health crisis, OpenVault today launched a new solutions suite that is designed to help service providers cope with two critical needs: maintaining subscribers’ satisfaction and reducing their face-to-face interactions with operators’ support staff.

OpenVault’s “Distance Diagnostics and Remote Care” suite provides ready access to tools operators need for remote identification and resolution of potential pain points as consumers’ broadband usage soars as a result of the COVID-19 pandemic. Nielsen estimates that coronavirus quarantining will increase streaming video viewing by as much as 61%, while OpenVault has determined that business-hours broadband consumption increased by 41% in the week after COVID-19 was deemed a pandemic by the CDC.

The Distance Diagnostics and Remote Care suite includes rapid access to fully-integrated tools for device diagnosis, Wi-Fi network health, access network health, real-time power usage identification, and bandwidth management.  Within a single tool, this holistic solution enables operator support teams to:

  • Remotely and safely identify, diagnose and resolve the majority of subscribers’ issues, including performance of Wi-Fi connected devices within the home;
  • Remotely identify and proactively address node congestion and individual user behavior that is impacting the experience of other subscribers;
  • Remotely maintain service quality, minimizing the need for service teams to enter consumers’ homes or to engage in costly truck rolls.
  • Reduce call volume through proactive diagnostics and quick, accurate resolution.

“In a socially-distant world, consumers are turning more than ever to broadband for work, education and entertainment,” said Mark Trudeau, CEO and founder of OpenVault. “As they discover that their current service bundles or their home networks don’t support their increased needs, they’re turning to operators to resolve newly-discovered issues. Our suite is designed to keep field techs out of harm’s way while they optimize online experiences, improving public safety and consumer satisfaction.”

More information on the Distance Diagnostics and Remote Care suite is at www.openvault.com.

About OpenVault 

OpenVault’s solution suite tracks broadband data usage consumption levels for millions of subscribers and helps operators across the globe better manage their networks, saving time and costs while increasing revenue and subscriber satisfaction. Network operators use OpenVault’s easy-to-use tools to dramatically improve visibility into their networks and automate management functions to proactively handle congestion, forecast network requirements, monetize broadband growth and communicate with subscribers. For more information, please visit openvault.com.

For media inquiries, please contact: 

Kristen Nihamin at knihamin@openvault.com or 917-509-9028

Paul Schneider at pspr@att.net or 215-817-4384

COVID-19 IMPACT DRIVING BUSINESS HOURS BROADBAND CONSUMPTION UP >41%

COVID-19 IMPACT DRIVING BUSINESS HOURS BROADBAND CONSUMPTION UP >41%

Overall usage predicted to approach 400 GB per subscriber in March

 

Hoboken, NJ; March 19, 2020 – Business hours broadband consumption has risen by more than 41% and overall usage in March is on track to outpace the previous monthly record as the country adjusts to life with the COVID-19 coronavirus, according to OpenVault, a leading provider of technology solutions and industry analytics for broadband operators.

One week after the CDC declaration of the virus as a pandemic, OpenVault data confirms the following:

  • Subscribers’ average usage during the 9 am-to-5 pm daypart has risen to 6.3 GB, 41.4% higher than the January figure of 4.4 GB. 
  • During the same period, peak hours (6 pm–11 pm) usage has risen 17.2% from 5.0 GB per subscriber in January to 5.87 GB in March. 
  • Overall daily usage has grown from 12.19 GB to 15.46 GB, an increase of 26.8%.

Based on the current rate of growth, OpenVault projects that consumption for March will reach nearly 400 GB per subscriber, an increase of almost 11% over the previous monthly record of 361 GB, established in January of this year. In addition, OpenVault projects a new coronavirus-influenced run rate of 460 GB per subscriber per month going forward. OpenVault’s research is based on the actual usage of more than one million broadband subscribers through the United States.

“Broadband clearly is keeping the hearts of business, education and entertainment beating during this crisis,” said Mark Trudeau, CEO and founder of OpenVault. “Networks built for peak-hours consumption so far are easily handling the rise in nine-to-five business-hours usage. We’ve had concerns about peak hours consumption given the increase in streaming entertainment and the trend toward temporary cessation of bandwidth caps, but operator networks seem to be handling the additional traffic without impacting customer experiences.”

About OpenVault 

OpenVault’s solution suite tracks broadband data usage consumption levels for millions of subscribers and helps operators across the globe better manage their networks, saving time and costs while increasing revenue and subscriber satisfaction. Network operators use OpenVault’s easy-to-use tools to dramatically improve visibility into their networks and automate management functions to proactively handle congestion, forecast network requirements, monetize broadband growth and communicate with subscribers. For more information, please visit openvault.com.

For media inquiries, please contact: 

Kristen Nihamin at knihamin@openvault.com or 917-509-9028

Paul Schneider at pspr@att.net or 215-817-4384

OVBI: MEDIAN BROADBAND USAGE ON PACE TO SURPASS 250 GB PER MONTH IN 2020

OVBI: MEDIAN BROADBAND USAGE ON PACE TO SURPASS 250 GB PER MONTH IN 2020

‘Predictive Modeling’ shows relationship between consumption and provisioned speeds

Hoboken, NJ; February 11, 2020 – Median monthly usage by broadband subscribers in 2020 is on a trajectory to surpass 250 GB for the first time, according to the Q4 2019 OVBI (OpenVault Broadband Industry) report issued today by OpenVault, a leading provider of technology solutions and industry analytics for broadband operators.

Consistent with a correlation between broadband consumption and average provisioned speeds that has existed during OpenVault’s 10 years of analysis, the report notes that a 24.4% increase in average provisioned speed, from 103.1 Mbps to 128.3 Mbps, in 2019 was slightly outpaced by a 27.3% increase in average consumption, from 270.2 GB to 344 GB.  

A median usage of 250 GB would represent a 24.9 % increase from the 2019 median of 190.7 GB. Using similarly historical factors for high volume subscribers, OpenVault expects that by the end of 2020 “power usage” of more than 1 TB per month will account for at least 12% of all subscribers, a 60% increase from EOY 2019, and that “extreme power usage” of more than 2TB will reach 1.4% of subscribers, an 80% increase from EOY 2019. 

“These trends are critically important planning metrics for operators to consider,” especially those using slower DSL, early generation DOCSIS, or wireless-based platforms, the report notes. “As these operators upgrade their networks, they can use predictive modeling to better plan for the impact on their network. OpenVault has found that network operators who transition to FTTP or DOCSIS 3.1 see a doubling or more of bandwidth consumption as a result.”

The OVBI report continues to explore the business and operational impacts of shifting broadband trends and operator strategies for addressing significantly increased consumption. Most notably, it cites a case study that shows how a shift to usage based billing from flat rate plans resulted in a near-term ARPU increase of nearly 14%. The study notes that more than 40% of subscribers contacted about the UBB program opted to upgrade to higher-speed, higher-cost broadband tiers, and that only a small fraction – just 2.5% – were impacted by overage fees.

Overall, the Q4 2019 weighted average broadband usage in the United States was 344 GB, 27% more than the Q4 2018 average of 270.2 GB, while median usage rose 32% from 144.8 to 190.7 during the same period. “Power usage” continued to rise in Q4, with more than 7.2% of subscribers consuming more than 1TB per month (up 80% from Q4 2018) and “extreme power users” of more than 2 TB per month rising 123% to .76% of all subscribers. In Europe, average monthly usage rose 24%, from 158.7 GB to 196.3 GB, and median usage grew 31%, from 93 GB to 122.4 GB.

OpenVault will host a webinar to elaborate on the report on Tuesday, February 25 at 2 p.m. EST.  Please go here to register. 

The entire report is available at http://openvault.com/complimentary-report-Q419/.

About OpenVault 

OpenVault’s solution suite tracks broadband data usage consumption levels for millions of subscribers and helps operators across the globe better manage their networks, saving time and costs while increasing revenue and subscriber satisfaction. Network operators use OpenVault’s easy-to-use tools to dramatically improve visibility into their networks and automate management functions to proactively handle congestion, forecast network requirements, monetize broadband growth and communicate with subscribers. For more information, please visit openvault.com.

For media inquiries, please contact: 

Kristen Nihamin at knihamin@openvault.com or 917-509-9028

Paul Schneider at pspr@att.net or 215-817-4384

Are you ready for ‘Broadband First?’

Hindsight is 20-20, so as we look back now it would be easy to say that we foresaw exactly how the pay-TV landscape would change when we hung out the OpenVault shingle a decade ago. But we have to admit, the enormity and speed of the video transformation kind of took us by surprise.

From our perch as a provider of tools for managing broadband networks, we’ve had a bird’s-eye view of how the video subscription declines that began with a trickle in 2010 have turned into a torrent. We’ve seen total U.S. pay-TV subscribers plunge by 17% in the past six years alone. The smart folks at MoffettNathanson say another 40% is at risk to cut the cord over the next five years. 

With Netflix, Amazon and others upending viewing paradigms and Disney, Apple and new entrants flexing their streaming muscles, the impact on cable and telecom infrastructures has been monumental.  As the number of subscribers who have terminated their traditional video subscriptions has climbed toward 20 million, operators have lost monthly recurring set-top box rental and video package revenue. At the same time, cord cutters’ skyrocketing broadband consumption – now well past the 500 GB/month mark – increasingly is taxing operators’ networks and customer support systems.

It was only a matter of time before the broadband tail would wag the cable dog.  Over the past year, Comcast and Charter have introduced video streaming packages that are shifting emphasis from traditional pay-TV to broadband services.  Even more important in our view are “Broadband First” strategies that have been pioneered by operators such as Cable One; under its “Sparklight” brand, Cable One grew broadband-only subscribers to 70% of its customer base last year, fueling record ARPU and margins

With Cable One mindful of acquisition opportunities and other operators eyeing their success, we’d like to offer a couple of thoughts:  First, 2020 will be the year when the Broadband First footprint gains significant new traction in North America – and perhaps beyond.  And second, operators need to be mindful of how the transition to Broadband First will impact all aspects of their businesses, including – but not limited to – network engineering and operators, sales and marketing, and customer support. 

Over the next several months, we’ll be using the insights we’ve gleaned from a decade of supporting cable and telecom networks to help the industry roadmap the shift to Broadband First strategies.  We’ll discuss what operators can do to increase visibility into the network and the home device ecosystem, the importance of educating consumers on the need to align broadband packages with usage needs, and the value of arming customer support teams with information that will increase retention rates at inflection points in the subscriber relationship.

While no one could foresee exactly how things would play out a decade ago, we have a clear vision today of what’s over the horizon and are arming the industry with the technology solutions and data analytics expertise needed for success. Stay tuned to this space in the months ahead to learn more about how Broadband First can drive cable and telecom into the future.